About
Coach Hawkins
Hi, I’m Coach Hawkins, a Digital Marketing and Communication Strategist on a mission to redesign how we value online spaces. Instead of building short-sighted, transaction-chasing ecosystems, I help businesses create thriving consumer networks rooted in influence, value, and loyalty. Moving past the noise of the status quo and building thriving digital communities designed to endure.
Most modern marketing frameworks are obsessed with the wrong metrics. They celebrate fleeting traffic spikes, bloated ad accounts, and flashy vanity metrics that look incredible on a presentation slide but leave your actual business bank account flat.
At Reese Value Marketing, I refuse to be distracted by the noise. I focus exclusively on what I call the “Keepable Value.”
I operate under the absolute conviction that within a brands’ ecosystem is untapped revenue possibilities.
I help women-owned brands with creating independent digital infrastructure and strategies needed to nurture their ecosystem with complete ownership of the data.
The goal is simple: Transform fragmented ecosystems into sustainable communities built on the foundation of trust, value and loyalty.
If you are ready to stop renting your audience from algorithms and start building an ecosystem, you are in the right place.
Welcome to Reese Value Marketing. Let’s build an ecosystem that lasts.

Mission
Committed to transforming the digital landscape for women entrepreneurs. Equipping them with innovative marketing strategies that not only enhance their visibility but also provide them with ownership of their client relationships in a digital world.